Burger Market: A Casual Handwritten Font for Web Design
As a web designer, I'm always on the lookout for typefaces that can elevate a website's personality without sacrificing readability. Recently, I tested Burger Market, a cool and casual handwritten font from Script Amp, in a real project—a boutique online store redesign. The moment I saw it applied to the hero section, I knew this font had potential.
Burger Market has a warm, approachable feel with gentle curves and natural variations that mimic handwriting. It’s not too formal, nor is it overly playful—it strikes a perfect balance between friendly and professional. This makes it ideal for websites that want to convey a sense of community, creativity, or personal touch.
Testing Burger Market in a Hero Section
I first used Burger Market as the main headline in the hero section of the site. Paired with a clean sans serif body font like Montserrat, the contrast was visually appealing. The handwritten style drew attention without overwhelming the user. On desktop, the font looked great over a full-screen image banner, adding a layer of personality to the design.
On mobile, I noticed that the font remained legible even at smaller sizes. While it didn’t scale perfectly down to the smallest screens, it still maintained its charm and readability. For optimal performance, I made sure to use the webfont version provided by Script Amp, which loaded quickly and rendered smoothly across all devices.
Using Burger Market in Call-to-Action Areas
Next, I experimented with Burger Market in call-to-action (CTA) buttons. I used it for phrases like “Shop Now” and “Explore More.” The font added a friendly, inviting tone that encouraged interaction. However, I found that it worked best when used sparingly—too much of it could make the interface feel cluttered.
For CTAs, I paired Burger Market with a bold sans serif font for the button background. This combination helped maintain visual hierarchy while keeping the overall design cohesive. I also made sure to use sufficient contrast between the text and background to ensure accessibility and readability.
Applying Burger Market to Product Pages and Blog Headers
On product pages, I used Burger Market for product titles and promotional banners. It gave the shop a unique identity, especially for items like handmade candles, vintage-style mugs, and artisanal soaps. The font felt right at home next to lifestyle imagery, reinforcing the brand's creative and handmade vibe.
In blog headers, Burger Market brought a sense of warmth and authenticity. It worked particularly well for posts about DIY projects, seasonal crafts, and creative inspiration. I avoided using it for long paragraphs, but instead reserved it for headlines and subheadings where it could shine as a decorative accent.
Font Pairing and Brand Consistency
One thing I appreciated about Burger Market was how easily it paired with other fonts. When used with a simple sans serif like Open Sans or a classic serif like Georgia, it created a balanced and modern look. This flexibility made it easy to maintain brand consistency across different sections of the site.
I also considered the commercial font licensing. Since the website would be used for client projects and online sales, it was important to confirm that Burger Market was available for commercial use. Script Amp provided clear licensing information, which made me confident in using it for the final design.
When Burger Market Might Not Be the Best Choice
While Burger Market is a great choice for display text, it may not be suitable for long-form content. Its handwritten nature can make it harder to read in dense blocks of text. I found that it worked best for short phrases, headlines, and decorative elements rather than body copy or navigation menus.
Additionally, I wouldn’t recommend using it for small buttons or very tiny text sizes, as the details might get lost. For accessibility reasons, it’s important to ensure that any text using Burger Market meets contrast guidelines and remains legible for all users.
Overall, Burger Market proved to be a versatile and stylish font that added character to the website without compromising usability. Whether you're designing a boutique online store, a creative portfolio, or a course landing page, this font can help bring your brand’s personality to life.
